Brian Roy Tan, PhD
Organization

Co-founder & CEO, Wisdom Approach Pte Ltd

Bio

Brian hails from Singapore and graduated Valedictorian from NUS in 1999. In 2007, he received his Ph.D. from UW, Seattle. Brian was a consultant at BCG and a professor at both NTU and NUS. In 2025, Brian founded Wisdom Approach Pte. Ltd with Minamoto Takahito.

Business idea in short

“Scam Protect”: protecting entities from scams through scam identification

Business idea summary

The best way to avoid being scammed is through scam identification. Scam Protect uses The Wisdom Approach (elemental fingerprints of “a lie” and “the truth”) to objectively & systematically identify scams. When AI is used, this will represent the world’s first logic-centric AI.

Why me

The Wisdom Approach allows me to build with a different parameter set from everyone else. It’s application into the anti-scam arena highlights this and will create the World’s first logic-centric AI. I am the creator of the Wisdom Approach.